Published on June 22nd, 2012 | by Senior Editor0
Business Idea? Good. Business Plan? Better.
A business plan is crucial in your business; it provides a workable plan of action. Here are a few reasons why your business plan should be up to scratch.
1. What does a business plan do?
Your business plan tells you what you want to do with your business and how you’re going to achieve your goals. Times change, the markets change and your products change – for this reason you need to review your business plan all the time and adapt it to the fluctuating environment.
2. Business plans allow you to strategise.
If you move into new markets and supply new products or services, you’ll also need a brand-new strategy for how you’re going to move them into the market. In other words, how you’re going to promote your business and how you’re going to fund it. All of this information should be in your business plan.
3. Business plans let you monitor your business performance.
Sometimes, your existing business plan covers a certain goal and only that goal. Once you’ve achieved it, you need to set a new objective that will improve the business and make you a bigger player in your industry.
4. Business plans allow you to meet your objectives.
Critical aspects that need to be brought up to date in your business plan include your future objectives (both long- and short-term), how you envisage the company meeting these objectives, and where you plan on sourcing funds. The last aspect is the most important because you may need to apply for business loans or even sell off equity in the enterprise to fund the next step.
5. Business plans let you explore new business opportunities.
As you progress in the business world, you will encounter a number of business opportunities that will require a business plan. By keeping yours as fresh as can be, you will have very little work to do to take on these new opportunities. You also won’t make new partners wait when they ask for a plan on merging or going into business together.
Making sure that your business plan evolves with your organisation is central to long-term planning. It’s advantages are immeasurable, and your business can only benefit from being up to date with its planning.
Source – AR